Eliot Hospital was finding that their new urgent care center was not getting the traffic they needed. People in southern New Hampshire were accustomed to heading to Manchester to their other urgent care facility. So, we created a piece with real doctors, saying real things, to get real people in the door. Within two weeks of production the ads were running on Manchester’s local WMUR. Not that anyone wants people to get hurt or injured, but traffic is up in Bedford with a little help from Doctor Kev … and thirty seconds with Crowley Digital.